Content Strategy & SEO Writing
Content writing for SEO, done for you. A keyword-led plan of the pages and articles your site needs, then the content written and published every month.
From keyword research to published pages
01 Research
We find what your customers search for, and filter out the searches that won’t bring work.
02 Plan
Every keyword gets one page or article, so your pages don’t compete with each other.
03 Write
Service pages and articles written to rank and to turn readers into enquiries.
04 Publish & link
Published on your site, linked to the right service pages, and tracked.
A content strategy you can actually see working
A keyword plan
A spreadsheet mapping every target search to a page, with search volume and priority.
Service pages
Pages for each service and area, written to rank and convert.
Articles
Plain-English guides that answer your customers’ questions and link to your services.
Monthly reporting
Which pages rank, what traffic they bring and which enquiries they lead to.
Google ranks pages, not businesses
If you don’t have a page about a service, you won’t rank for it. Most small business websites have a handful of pages and wonder why they’re invisible. A content strategy fixes that: one clear page for each thing you want to be found for, plus articles that answer the questions customers ask before they buy.
We write in your voice and you approve everything before it goes live. Our own content plan works the same way: a keyword plan, then two articles a month, each linked to the service it supports.
Content writing for SEO across Gippsland, Melbourne and Australia-wide
We’re based in Traralgon, so Gippsland businesses can meet us in person. Melbourne clients meet us in person or online, and we work with businesses Australia-wide online, including clients in Brisbane and the Gold Coast.
- Traralgon, Morwell, Moe and Churchill
- Warragul and Drouin
- Across Gippsland and the Latrobe Valley
- Melbourne: in person or online
- Australia-wide: online, with clients in Brisbane and the Gold Coast
Content strategy questions
How many articles do I get?
2 a month on Simple SEO ($650) and 4 on Intermediate SEO ($1,200). Custom plans from $2,000 can go up to daily content.
Will it sound like us?
Yes. We learn how you talk about your business, and you approve the first pieces before anything is published.
Can you write about technical or regulated services?
Yes. We research each topic and you approve every piece. For health practices, we write within the AHPRA advertising guidelines.
How long until content ranks?
New articles usually take 2 to 6 months to settle in Google. Service pages for low-competition searches can move faster.
Can you rewrite our existing pages?
Yes. Often the quickest win is rewriting pages you already have so they target the right searches.