Websites & SEO for Health Practices
Health practice websites and SEO for allied health, dental and medical clinics, written with the AHPRA advertising guidelines in mind, so you attract patients without risking a complaint.
Results for health practices
Peachy Speech, Traralgon. Website and course platform built from scratch.
Peachy Speech: organic visits up 25%, last 6 months vs the previous 6.
Lung and Sleep: a respiratory and sleep practice website we built, serving clinics in Bentleigh, Morwell and Wonthaggi.
Marketing within the rules
AHPRA-aware copy
Wording that avoids misleading claims and follows the testimonial rules for regulated health services.
Patient-friendly design
Clear services, easy new-client registration, and pages that work for older patients and carers as well as busy parents.
Local search
Show up when patients search for your service in your town, in Google Maps and the results below.
Bookings and referrals
Link or embed the booking system you already use, and give GPs an easy way to refer.
Websites for allied health, dental and specialist clinics
Patients choose a practice in seconds: Is this the right service? Are they near me? Can I book? Your website should answer all three before they scroll. We plan the pages around your services and locations, write the copy within the AHPRA rules, and set up the technical SEO so Google knows exactly what you offer and where.
For Peachy Speech in Traralgon we built the practice website and a linked LearnDash course platform. It now ranks #1–2 for ‘speech pathology Traralgon’, and enquiries from search are up 18%. We also built websites for a respiratory and sleep practice with clinics in Melbourne and Gippsland, and a Traralgon skin clinic.
Experience you can see
Speech pathology
Peachy Speech, Traralgon: practice website plus the MyPeachySpeech course platform.
Respiratory and sleep medicine
Lung and Sleep: clinics in Bentleigh, Morwell and Wonthaggi.
Skin clinics
A skin clinic and skincare brand in Traralgon.
Dental, physio and psychology
The same AHPRA rules apply to dentists, physios and psychologists, and we write to them.
Health practice websites across Gippsland, Melbourne and Australia-wide
We’re based in Traralgon, so Gippsland businesses can meet us in person. Melbourne clients meet us in person or online, and we work with businesses Australia-wide online, including clients in Brisbane and the Gold Coast.
- Traralgon, Morwell, Moe and Churchill
- Warragul and Drouin
- Across Gippsland and the Latrobe Valley
- Melbourne: in person or online
- Australia-wide: online, with clients in Brisbane and the Gold Coast
Health practice website questions
Can we use patient testimonials on our website?
Testimonials about clinical outcomes aren’t allowed in advertising for regulated health services. We use compliant alternatives, such as clear service information, credentials and practice photos.
Do you integrate booking systems?
Yes. We link or embed the booking system you already use, such as Cliniko or HotDoc.
We have more than one clinic. Do we need a page for each?
Yes. A page for each location, with its address, hours, map and services, helps patients and helps Google show the right clinic.
How much does a health practice website cost?
Most practice websites fit our Simple Website at $4,500 or our Complex Website from $8,000. SEO packages start at $650 a month.
Do you understand the AHPRA advertising rules?
Yes. We’ve written a full guide to medical marketing regulations in Australia, and we check copy against the guidelines before it goes live.